episode synopsis: “consumption”
"All of these artists reference the other kinds of images we are familiar with," writes Katy Siegel in her essay for the Art:21 Companion Book. "We spend our whole lives training to understand movies and television and video games and clothes and beds and houses. And so contemporary art often invokes these experiences and objects; art often looks like a commodity, because in a consumer culture, nothing could be more essential."
“Consumption” begins with an original work created by artist Barbara Kruger. Hosted by tennis star and sports commentator John McEnroe, the humorously frenetic video explores the ways in which people consume things in their daily lives, from food to money to sex. Throughout the video, Kruger's trademark phrases in red and white demand the attention and obedience of the viewer. Proclaiming "Love art, Buy art, Sell art," and "Feed me, Love me, Buy me, Sell me", Kruger's text addresses the viewer in much the same way advertisers sway a consumer to buy a product.
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